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True Care Staff

The Branding team manages all digital marketing for True Care. This includes our website, blog copy, marketing automation, email marketing, social media, the intranet, office design, promotional items, internal communication, and more.

Recent Posts

It's National Caregiver Appreciation Day!

Posted by True Care Staff in Caregiver Corner

Today is National Caregiver Appreciation Day! At True Care, we want you to know that your patience and work ethic is acknowledged and appreciated. We admire, value, and recognize the work that you do for our clients with kindness and compassion. You are more than just a caregiver. We see that you've become a part of their family.

For today, we created this special video message for all of our True Caregivers.

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5 Ways to Appreciate Your Caregiver

Posted by True Care Staff in Caregiver Corner

Did you know that November is National Caregiver Appreciation Month? We at True Care take sincere pleasure each year in coming up with different ways to show our caregivers how much we appreciate them during the month of November. We’d like to share some of this insight with you on how you too can show your caregiver how grateful you are for the care they offer each day.

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8 Ways to Avoid Caregiver Burnout

Posted by True Care Staff in Caregiver Corner

Every job has its stressful moments, no matter what field or career path you've chosen. Home health care is not immune to these stresses. As a caregiver, we understand there is a high likelihood that you will reach what is called "caregiver burnout" at some point in your journey. With that in mind, we've compiled eight ways you can avoid feeling overwhelmed that are simple and easy to apply.

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A Portrait of ME: A Four-Week Art Workshop at AFA

Posted by True Care Staff in Insider News, in Alzheimer's & Dementia

True Care’s memory care program, True Bridge, is pleased to announce a special workshop offered at the Alzheimer’s Foundation of America (AFA) as part of their Artist in Residency program. Our very own Director of Programs and Engagement, Jodie Berman, has been asked to instruct a series of four art classes each Wednesday from October 16th through November 6th. This program is generously supported by a grant from the Louis & June Kay Foundation. The Artist in Residency program at AFA began in June of 2019 and is “part of AFA’s mission to provide free programs and services to individuals living with dementia and their caregivers.”

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Medicare to Medicaid: A How-To Guide

Posted by True Care Staff in Health & Lifestyle

Here’s a question we get asked a lot via Live Chat, “I need a home health aide for my loved one but they only have Medicare, not Medicaid. Can you help?”

The short answer is, “Yes, we can.”

At True Care, our intake specialists are trained to handle these unique cases. For the purposes of this blog, we turned to our Director of Business Development, Michael Kleinman for answers. We asked Michael what happens when someone comes in asking for home care services, they need an HHA to come to their home, but they have Medicare, not Medicaid.

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The Benefits of Becoming a True Caregiver

Posted by True Care Staff in Insider News

You may have seen one of our many recruiting ads on social media for True Care Hiring Events in NYC and Westchester County. Becoming a True Caregiver is quick and easy if you are already a certified home health aide in NYC. However, if you are interested in becoming a caregiver but have little to no experience and do not hold a certification from the state, True Care has created a Home Health Aide Certification Program where we help potential applicants get trained and certified near their home for little or no cost. Once you are certified and ready to join True Care, you can immediately apply to be a True Caregiver with us.

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